BMW Five forces analysis : Introduction BMW is one of the leading brands of luxury cars, headquartered in Munich, Germany. Apart from the BMW brand, the BMW group also owns Mini Cooper and RollsRoyce, both of which are premium car brands. The company is known for making stylish cars and its focus upon innovation. Worldwide, … Read morePorter’s Five Forces Analysis of BMW Motors
Comparing the competitive strengths of Hewlett Packard and Lenovo. HP and Lenovo are two leading names in the world of computing. HP is based in the United States and Lenovo is a company based in China. However, Lenovo is comparatively a very new brand. HP has also changed its business model over time. In 2015, … Read moreHP versus Lenovo. Which one is more competitive?
A Marketing Mix of Mini Cooper The production of Mini cars began in 1959. Since then several companies have owned Mini till it became a part of BMW’s product portfolio. BMW relaunched Mini in a new avatar in 2001-02. The production of last classic Mini took place in 2000. Since its relaunch in 2001, Mini … Read moreMini Cooper Marketing Mix
Volkswagen social media strategy Volkswagen motors is one of the leading vehicle brands of the world with a global presence. The manufacturing and sales network of Volkswagen motors is spread all over the world. In the leading vehicle markets of the world including the United States and China, VW has maintained a strong presence. In … Read moreVolkswagen social media marketing
George Orwell wrote his ‘Books versus Cigarettes‘ in 1946, an year later than his Animal Farm. This piece was published in The Tribune on February 8th in the same year. Orwell became the literary editor of The Tribune in 1943. He wrote several essays on problems affecting the British society. This one is about reading … Read moreBooks vs Cigarettes by George Orwell – Summary and Analysis
Introduction BMW is among the best known luxury vehicle brands in the world. The parent company of BMW group, ‘Bayerische Motoren Werke Aktiengesellschaft’ (BMW AG), is based in Munich, Germany. BMW group also owns two more premium brands Mini and RollsRoyce. 2018 was a difficult year for auto businesses. BMW performed well despite these difficulties. … Read moreBMW Pestel Analysis
Tesla has grown into the market leading brand of electric cars. Innovation, product quality and superior customer experience are the hallmarks of Tesla. In the United States market, sales of Tesla cars grew faster this year. Most of Tesla car models experienced fast growth in sales. In 2019, the automobile industry entered a difficult phase. … Read moreStrategic Importance of China for Tesla motors
Corporate Social Responsibility at Hewlett Packard. Hewlett Packard (HP) is a leading brand of computing products and peripherals. It deals in a large range of technological solutions to serve the computing needs of its customers globally. In 2015, HP was divided into two companies Hewlett Packard (HP) and Hewlett Packard Enterprises (HPE). HP became the … Read moreHP CSR and Sustainability
Supply Chain innovation at Google – Developing a Smart and Responsible Supply Chain Google is one of the tech leaders whose business empire extends globally to every corner of the world. Its parent company is Alphabet and CEO Sunder Pichai. The growing use of internet throughout the world has helped Google grow its business empire … Read moreSupply chain management at Google.
Nissan SWOT Analysis 2019. Nissan is one of the leading automobile brands in the world with a global footprint. The company has sustained its growth rate in a challenging environment through focus upon technological innovation. Its sales of vehicles grew to 5.77 million units in 2017 and then fell again in fiscal 2018 (ending March … Read moreNissan Motors SWOT Analysis 2019.