Introduction:- Harley Davidson is a leading premium motorcycle brand of the world. It’s known all over the world for its high performance, heavyweight motorcycles. The luxurious motorcycles of Harley Davidson are known for both their style and technology. The motorcycle brand was founded in 1903. It is headquartered in Milwaukee, Wisconsin, USA. The company has … Read moreHarley Davidson Marketing Mix
Hyundai is one of the leading automakers of the world. In the recent years, while the demand for ecofriendly cars has increased, several automakers have released hybrid and fully electric versions to match customer demand. Hyundai is an innovative brand and aspires to become a leader in ecofriendly vehicle segment. By 2020 it aspires to … Read moreInnovation at Hyundai: Technology Inside Hyundai’s Ecofriendly cars
INTRODUCTION Apple is a leading innovator and a world leader in the field of technology. Its market cap has hit $1 Trillion again in May 2019. However, there is more good news from Apple including the progress it has made in CSR (Corporate Social Responsibility) and sustainability. Whether it is manufacturing or supply chain, Apple … Read moreApple CSR and Sustainability
Amazon is a leading e-commerce brand and also one of the leading players in the cloud industry. Apart from being a customer centric company, Amazon has built a socially responsible image. The brand invests a large sum in research and innovation each year to improve its ecommerce and cloud businesses. However, while it is a … Read moreAmazon CSR and Sustainability
Introduction: Oracle is a leading IT products and services provider. It markets and sells its products and services to businesses of various sizes as well as government agencies and educational institutions. Apart from an entire range of cloud offering, the brand also offers applications and infrastructure to help its customers worldwide. Oracle is a well … Read moreOracle marketing mix
How Eliana Dockterman builds an argument to persuade her audience that there are benefits to early exposure to technology. In her response to the scepticism among the parents regarding kid’s early exposure to technology, Eliana Dockterman presents a multifaceted argument to dispel the confusion and misunderstandings surrounding use of technology for education and training of … Read moreRhetorical Analysis of Eliana Dockterman’s the digital parent trap .
Introduction This is the era of digital engagement and marketing has not remained limited just to promotions but ongoing engagement of customers and followers is now considered equally critical to marketing a friendly and customer oriented image. Apart from digital promotions, and their own business websites, most companies are using social media heavily for both … Read moreHow to leverage social media for marketing
Introduction: Audi is a leading brand of premium cars. The brand belongs to the Volkswagen group of automobiles. Apart from Audi, Volkswagen also owns several more auto brands. However, Audi is a distinct brand which enjoys very high level popularity throughout the globe. The popularity of Audi is due to several factors including technology, luxury … Read moreAudi PESTEL Analysis
Introduction: Alibaba group is a leading Chinese e-commerce brand. Apart from that, it is also a leading cloud player that has quickly surged to a leading position in the Chinese market. The company is in a strong financial position and its sales and revenue have grown faster within the last three years. Alibaba’s number of … Read moreAlibaba group PESTEL Analysis