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Chick-fil-A marketing mix

June 23, 2022 by Abhijeet Pratap Updated: June 24, 2022

Chick-fil-A is the largest QSR chicken brand in the United States based on annual system-wide net sales. The company has experienced strong revenue growth in 2021 compared to the previous fiscal. The QSR chicken brand enjoys strong popularity and brand loyalty in the United States. It has also continued to expand its physical footprint in […]

What are brand variants and what are their benefits

June 21, 2022 by Abhijeet Pratap Updated: June 21, 2022

Businesses strive to establish themselves and find growth in several ways. Once a brand has become famous, it can capitalize on its market position and popularity in several ways. when a company has found enough growth and achieved a sufficiently strong market position and brand image, it can offer a family of brands or several […]

Scope Creep in Project Management and how to prevent it

June 13, 2022 by Abhijeet Pratap Updated: June 14, 2022

Scope creep is one of the most common risks associated with project management. However, we will first need to understand what is project scope in order to know what is scope creep. What is scope of a project? Project scope refers to all the volume of work that is required to be completed in order […]

Toyota VRIO Analysis

June 12, 2022 by Abhijeet Pratap Updated: June 13, 2022

Toyota is a leading manufacturer of automobiles based in Japan. The company is known globally for its focus on engineering and innovation. It is among the most competitive automobile brands with a strong competitive advantage compared to its rivals. Toyota is a global company and sells a large range of vehicles including cars, SUVs and […]

What are the five phases in project management?

June 12, 2022 by Abhijeet Pratap Updated: June 12, 2022

Irrespective of the size and scope of a project, managing it is not an easy task. Chances of error always exist and from planning the minute details to guaranteeing the final product’s quality or shipping and handling, there are always chances that one or another mistake might happen. However, managing the project and the quality […]

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