Unilever revenue by Product Segment

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  • Post last modified:January 4, 2019

Unilever Revenue by Product Segments 2009-2017.

Unilever

The following table shows the revenue of Unilever by product segment from 209-2017. The sums are in million Euros.

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Personal care is the largest product segment of Unilever followed by foods, home care and refreshment. Unilever’s revenue from personal care reached 20.7 Billion Euros. At the same time its revenue from foods was 12.5 Billion Euros. Revenue from home care reached 10.6 Billion Euros whereas that from refreshments reached 9.9 Billion Euros.

About Unilever:

Unilever is one of the leading consumer goods companies of the world with around 400 brands in its portfolio. The company sells its products in around 190 countries. Around 2.5  Billion people around the world use its products daily. Some of the brands by Unilever that have become household names are Lipton, Knorr, Dove, Axe, Hellmann’s and Omo. Unilever also owns 13 Billion Euro brands and 13 of the top 50 brands of the world.  The company operates across four categories of which the largest is Personal Care, followed by Foods, Home Care and Refreshment. It invests a large sum in research and development as well as marketing each year. Its extensive global presence is a major advantage. The company generates around 58% of its revenue from the emerging markets.

Sources:

Unilever Annual reports

Abhijeet Pratap

Abhijeet has been blogging on educational topics and business research since 2016. He graduated with a Hons. in English literature from BRABU and an MBA from the Asia-Pacific Institute of Management, New Delhi. He likes to blog and share his knowledge and research in business management, marketing, literature and other areas with his readers.