BUSINESS

Microsoft VRIO Analysis

Microsoft is among the leading technology brands based in the United States. The company has a strong global presence and offers a diverse portfolio of various products and services including cloud services. Apart from its Windows and Microsoft Office products, the company also offers Microsoft Azure; its range of cloud services. With a market cap …

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QSR brands in the portfolio of Yum Brands

About Yum Brands: An Introduction Yum Brands is a leading fast-food brand with global operations. The company has its headquarters in Louisville, Kentucky. The company sells across 155 countries and had more than 53,000 stores operational worldwide as of 2021. Yum Brands has expanded its global footprint at a significant pace over the past several …

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Own the Game Growth Strategy of Adidas

Adidas has been focusing on expanding its market through a renewed approach to marketing and product innovation over the recent years. The sports shoes industry has grown highly competitive and adidas is aggressively focusing on marketing and branding to cement its position in the global market. Adidas is a leading rival of Nike. However, there …

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Puma Pestel analysis

Puma: An Introduction Puma is one of the leading brand names in the sports shoes industry. Apart from sports shoes, Puma also sells sports apparel and is popular across various corners of the world. Puma is a Germany based brand with its headquarters at Herzogenaurach, Germany. It was founded in 1948 by Rudolf Dassler, who …

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