Target Corporation Advertising costs

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  • Post last modified:March 7, 2019

Advertising Costs of Target 2003-2017 (Millions)

YearAdvertising costs (Millions)
2017$ 1,457
2016$ 1,465
2015$ 1,434
2014$ 1,600
2013$ 1,548
2012$ 1,389
2011$ 1,360
2010$ 1,292
2009$ 1,167
2008$ 1,233
2007$ 1,195
2006$ 1,179
2005$ 1,028
2004$ 888
2003$ 872

The advertising costs of Target Corporation reached 1.5 Billion Dollars in 2017.

Target is a US retail brand, incorporated in 1902 in Minnesota. It offers its customers everyday essentials and fashionable, differentiated merchandise at discounted prices. It sells wide assortment of general merchandise and food through physical stores and digital channels.

Its 41 distribution centers cater to its 1822 stores throughout US. The company announced its exit from Canada in 2014. Target generates virtually all of its revenue in the US market. (Target Annual Reports).

Abhijeet Pratap

Abhijeet has been blogging on educational topics and business research since 2016. He graduated with a Hons. in English literature from BRABU and an MBA from the Asia-Pacific Institute of Management, New Delhi. He likes to blog and share his knowledge and research in business management, marketing, literature and other areas with his readers.