BUSINESS

BUSINESS MODEL Of H&M

H&M Business Model. H&M, ZARA and Uniqlo are three well-known names in the fast fashion industry. The most remarkable thing about these brands is their unconventional approach to fashion retail. Widely different from the traditional fashion retailers, these brands have made a place in consumers’ hearts with their unique approach. The approaches taken by Uniqlo…

MARKETING

Google Marketing Mix

 Marketing Mix of Google Google’s name has become a synonym for search. However, apart from search engine, Google is active in other areas too.  There is a tall list of products and services made by Google. Android phones, tablets, social media, mail, internet browser and the list of Google products goes on. If you work…

MARKETING | PESTEL

ZARA PESTEL Analysis

A PESTEL Analysis of ZARA Zara’s popularity has kept growing during the past few years. It is one of the most known names in the world of fast fashion known for excellent designs and affordable prices.  Another important attraction of Zara are its faster fashion cycles. Instead of two or three, it brings several cycles an year….