PESTEL/PESTLE ANALYSIS OF YAMAHA MOTORS Yamaha is a global brand of motorcycles and other technological products including industrial robots and unmanned vehicles. However, it is known the most for its excellent engineering and stylish motorcycles. Yamaha products sell in more than 180 countries and its financial performance has remained consistent for last several years. Now, … Read moreYAMAHA MOTORS PESTEL ANALYSIS


CONTENTS INTRODUCTION STRENGTHS WEAKNESSES OPPORTUNITIES THREATS CONCLUSION SWOT ANALYSIS of Yamaha Motors: #INTRODUCTION: Yamaha motors is a global brand of motorcycles. Mainly known for its excellent engineering, Yamaha has a diversified and large product portfolio. The brand makes and sells power products and industrial robots also. The motorcycle industry has grown highly competitive but Yamaha … Read moreYAMAHA Motors SWOT ANALYSIS

Yamaha Motors Marketing Mix

Marketing Mix of Yamaha Motors #INTRODUCTION: Yamaha motor company is a multinational organization with sales in more than 180 countries. The brand is famous globally as a maker of motorcycles. However, it has a large product portfolio that  also includes marine products, power products as well as industrial machines and robots. Its focus remains on … Read moreYamaha Motors Marketing Mix

Yamaha Motor Net Sales

Net Sales of Yamaha Motor 2007-2017 In 2017, Yamaha Motor’s net sales remained higher than 1.67 trillion YEN. This was around 168 Billion Yen higher than its previous year’s revenue. Out of this the Japan market accounted for 11% of the entire revenue in 2017 at 169.9 Billion Yen. Overseas markets accounted for the remaining … Read moreYamaha Motor Net Sales

Yamaha Motorcyle sales

Motorcycle sales of Yamaha Motor 2006-2017   Yamaha is known worldwide mainly as the maker of motorcycles. However, it also makes other products like boats, Marine engines, snow mobiles and generators as well as golf cars. It has a quite large and varied product portfolio that  also includes industrial robots. In 2017, with the sales … Read moreYamaha Motorcyle sales

Yamaha Number of Employees

Number of Yamaha Motor Employees 2004-2017 The 21st century automobile and motorcycle industry is marked by intense competition. Having skilled employees is essential to overcome the competitive pressure. Yamaha is very careful about its employee management practices and policies. The focus of the company remains on nurturing the creativity and ability of its employees so … Read moreYamaha Number of Employees

Yamaha Research and Development Expenses

Research and Development Expenses of Yamaha Motor Yamaha places heavy focus on research and development for bringing new products to the market and to introduce new technologies that  bring financial growth. In 2017, it spent 99.2 Billion Yen or 900 million US dollars (approx) on Research and development. This was 4.3 billion Yen higher than … Read moreYamaha Research and Development Expenses

Five Forces Analysis of Yamaha

Porter’s Five Forces Analysis of Yamaha (Five Forces in the Motorcycle Industry) Yamaha is among one of the most famous bike makers of the world. Apart from its great technology, the brand is known for its unique style. Not just bikes, the brand makes other products too like boats, outboards and several more. Headquartered at … Read moreFive Forces Analysis of Yamaha