Business Growth strategy of Nike: A case study

Nike Business Strategy

Nike (NASDAQ: NKE) is the industry-leading global brand of sports shoes and apparel. It is the most popular brand of sports shoes and apparel and a favorite of millions of customers and fans from around the world. Apart from the other things, the company is known for its great marketing strategy that has turned it … Read more

Digital Transformation at Walmart: A case study.

Walmart (NYSE: WMT), the largest physical retailer based in the United States, has achieved enormous growth over the years through its EDLP pricing strategy and a customer-friendly brand image. In recent years, the company has focused on digitalization to grow sales and improve customer service. Its e-commerce sales have continued to strengthen worldwide. Physical retailers … Read more