Caterpillar (CAT) Marketing Mix

Caterpillar Marketing Mix

Caterpillar Inc (NASDAQ: CAT) is the leading manufacturer of construction and mining equipment, diesel and natural gas engines, industrial gas turbines, and diesel-electric locomotives formed in 1925 after the merger of Holt Caterpillar Co. and C.L. Best Tractor Co. The company is headquartered in Deerfield, Illinois, United States. Its large and global dealer network serves … Read more