Business Growth Strategy of Costco: A Case Study

Costco is among the leading physical retailers in the United States. It is one of the leading competitors of Walmart. However, Costco’s approach to retail is very different from that of Walmart. While Walmart follows an open for all approach to retail, Costco is a chain of membership warehouses. You need to be a member … Read more

Costco Wholesale Mission Statement 

Costco Mission Statement and Code of Ethics Costco is a leading retail brand based in the United States with an international presence spanning 11 more countries. Apart from being a membership-based warehouse chain, Costco is one of the leading rivals of Walmart and owns the Kirkland Signature Private label brand. However, Costco’s business model is … Read more

Marketing Mix of Costco Wholesale

Costco Wholesale Corporation Marketing Mix: 7P’s Company Name Costco Wholesale Corporation. Industry Served  Retail (Physical & E-commerce) Countries served 12 countries. Headquarters Issaquah, Washington, United States. Founded 1983. Founder James D Sinegal and Jeffrey Hart Brotman President & CEO Walter Craig Jelinek Net Revenue (2019) $152.7 billion Net Income Attr to Costco (2019) $3.66 billion … Read more

Costco swot analysis

Contents – Introduction – Strengths – Weaknesses – Opportunities – Threats – Conclusion Introduction: Costco is a leading U.S. based retail brand. It operates membership based warehouses in US as well as Canada and several more markets. Its business model is different from that of Walmart. The number of Costco members as well as its … Read more