How to use blogging to create brand awareness

Blogging can be a wonderful tool for marketing and promotion. However, its advantages are not limited to just that but blogging offers multiple other advantages too. These several functions that a simple blog serves can help a business strengthen its competitive advantage.  Several online businesses use blogs to engage their customers and grow sales as well … Read moreHow to use blogging to create brand awareness

Blogging as a tool for marketing and customer engagement

How to use blogging to promote your brand and to engage customers    With the growth of digital technology, the number of  channels used for marketing and customer engagement has grown. Social media is the leading marketing channel brands around the world are using for promotions, to build awareness and to grow their influence.  Apart from … Read moreBlogging as a tool for marketing and customer engagement

Oracle marketing mix

Introduction: Oracle is a leading IT products and services provider.  It markets and sells its products and services to businesses of various sizes as well as government agencies and educational institutions. Apart from an entire range of cloud offering, the brand also offers applications and infrastructure to help its customers worldwide. Oracle is a well … Read moreOracle marketing mix

How to leverage social media for marketing

Introduction This is the era of digital engagement and marketing has not remained limited just to promotions but ongoing engagement of customers and followers is equally critical to maintaining a friendly and customer oriented image. Apart from digital promotions, and their own business websites, most companies are using social media heavily for promotions and user … Read moreHow to leverage social media for marketing

Marketing Mix of Huawei

Introduction: Huawei was founded in 1987. It is a China based leading global information and communication technology and solutions provider. Apart from that it is a leading player in the smartphone industry which has maintained its position among the top three smartphone brands consistently. Huawei’s growth is a result of its focus on technological innovation … Read moreMarketing Mix of Huawei