airlines industry pestel

A PESTLE analysis of the airlines industry:   The recent economic recession shook the entire industry. There were very few sectors that could perform well in the face of the economic turbulence. Even the airlines industry was deeply affected. Except for these economic fluctuations, both the world economy and the global airlines industry have done well. Since … Read moreairlines industry pestel

Fast Food Industry PESTEL Analysis

Fast Food Industry PESTEL Analysis The popularity of fast food does not cease to increase. Despite the rising health consciousness in society,  the industry has shown healthy growth. Behind it is the consumers’ love for fast food. Since 1970, the US fast food industry has grown rapidly. Its revenue has grown more than 30 times since then. … Read moreFast Food Industry PESTEL Analysis

Ford motors Five Forces Analysis

 Porter’s ‘Five Forces’ Analysis of Ford Motors

 

The automotives industry is marked by intense competition. Here, any brand must focus on innovation to retain its market share.  Over the last few years, Ford has performed excellently in this area.  Its revival has been based on excellent leadership and technological innovation. The credit of its renovation goes to Mulally’s leadership. He led the company through difficult times. His One Ford plan successfully reversed the fortunes of the motors giant.

Since then, the automotive brand has not looked backwards. The one Ford plan was a focused effort. It synchronized the efforts and performance of the brand globally. Since then, Ford has performed quite well against rival brands. Mulally brought out the hidden technological talent inside Ford. During the process, the company underwent a profound cultural change. Now, the motors giant aims to grab the leadership position in the industry.

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Automotive Industry PESTEL

A PESTEL Analysis of the automotive/automobile industry

 

The global automobile industry is a multi billion industry with several large brands competing for market share. Since its foundation in the 19th century, this sector has grown to become an important part of the world economy in terms of revenue. Due to the large size of the auto industry, it’s growth and revenue are impacted by several forces. The recent financial crisis had hit this sector really hard. However, since the global recession has passed, the sales of automotives are again back on track. Apart from the manufacturing of vehicles globally, this sector is also involved in the marketing and sales of automotives. During the recent years, the Asian markets have proved highly lucrative for the automotive brands. China has particularly grown to become the world’s largest market for vehicles. In the 21st century technology and  innovation have become the main basis of  differentiation for the vehicle manufacturers. Apart from it, the focus is on fuel efficiency and environment friendliness. The pressure on the industry with regards to pollution control and carbon footprint has gotten high. All the major players are trying to bring more fuel efficient and low emission vehicles to the markets. The sales of electric vehicles that are emission free, is also catching up. Presented below is a PESTEL Analysis of the automotive industry that  shows how the political, economic and other  factors impact this industry.

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Coca Cola PEST Analysis

A PESTEL Analysis of Coca Cola:   Coca Cola PESTLE Analysis (Introduction): The non-alcoholic beverages brand Coca Cola operates in the global environment. The global environment subjects a corporation to several pressures. Today, the world market has grown highly globalized. Companies are doing business across large regions spanning several countries. In this highly globalized market, certain … Read moreCoca Cola PEST Analysis