Apple is a leading technology brand founded by Steve Jobs and Steve Wozniak. The company is famous around the globe for its matchless technology and products like Mac and iPhone. However, apart from its highly attractive and popular products, Apple is best known for its great marketing. The company brought several market leading products like … Read moreApple Resources and Capabilities
Nike resources and Capabilities. Nike is a leading sport shoe and apparel brand. The company has built a strong global presence. It serves its customers through several sales channels including company owned stores and online channels. Nike’s market dominant position in the sports shoe industry is based on several sources of competitive advantage. The company … Read moreNike Resources and Capabilities
Resources and Capabilities of Starbucks. Starbucks is the leading coffee brand of the world. It has an extensive global presence. The brand is known for its premium quality products as well as great customer service and in-store environment. The company has acquired a leadership status in the coffee industry through its consistent focus on quality … Read moreStarbucks resources and Capabilities
This is a guest post by Gilad Maayan. Retailers are starting to understand that the delivery experience plays a central role in the overall customer experience. Not only do people want more rapid delivery, but they also want more choices in their delivery options. In 2018, some of the key trends that evolved included same … Read more8 Delivery Trends To Take 2019 By Storm
Walmart is a US based retail brand known for its every-day low prices. Apart from being the leading retailer of US, it has also maintained an impressive presence outside the country. In some of its leading international markets, the company has partnered local retail brands whereas in some it has just acquired a large and … Read moreInternational Markets with largest number of Walmart Stores
How to manage known and unknown risks in supply chain management. Supply chain is the backbone of large and global businesses. It is why vulnerabilities down the supply chain can be costly. Over the last decade, supply chain vulnerabilities have cost large corporations in various industries billions of dollars. From pharmaceutical to electronics and automotives, … Read moreManaging known and unknown risks in the supply chain