Strategic Importance of China for Tesla motors

Tesla has grown into the market leading brand of electric cars. Innovation, product quality and superior customer experience are the hallmarks of Tesla. In the United States market, sales of Tesla cars grew faster this year. Most of Tesla car models experienced fast growth in sales. In 2019, the automobile industry entered a difficult phase. … Read moreStrategic Importance of China for Tesla motors

HP CSR and Sustainability

Corporate Social Responsibility at Hewlett Packard. Hewlett Packard (HP) is a leading brand of computing products and peripherals. It deals in a large range of technological solutions to serve the computing needs of its customers globally. In 2015, HP was divided into two companies Hewlett Packard (HP) and Hewlett Packard Enterprises (HPE). HP became the … Read moreHP CSR and Sustainability

Supply chain management at Google.

Supply Chain innovation at Google – Developing a Smart and Responsible Supply Chain Google is one of the tech leaders whose business empire extends globally to every corner of the world. Its parent company is Alphabet and CEO Sunder Pichai. The growing use of internet throughout the world has helped Google grow its business empire … Read moreSupply chain management at Google.

Nissan Mission and Vision statements : An Analysis

Nissan is one of the leading car manufacturers with a strong global presence. The company has maintained its focus upon technological innovation in a challenging industry environment. It has expanded its portfolio of electrical vehicles due to the growing demand of EVs around the globe. The result has been growth in market share in its … Read moreNissan Mission and Vision statements : An Analysis

Coca Cola Resources and Capabilities

INTRODUCTION Coca Cola¬† is a leading brand in the soda industry and the arch rival of Pepsico. The company is present worldwide and sells its products across more than 200 countries. The brand has a global network of bottlers and distributors who have helped it maintain its global presence. Its global network is a key … Read moreCoca Cola Resources and Capabilities

How customer service shapes customer experience

 Introduction The role and importance of customer experience as a part of marketing has grown industrywide. Now, more and more businesses are thinking of customer experience and focusing on the entire customer journey to offer their customers the best possible experience. They are investing in data, analytics as well as several marketing tools including marketing … Read moreHow customer service shapes customer experience

Nike business model

Introduction: Nike is a leading brand of sports shoes, apparel and equipment. It was incorporated in 1967 under the laws of the State of Oregon. The brand is the largest seller of footwear and apparel globally. Apart from its branded retail stores, the company also sells its products online as well as through independent distributors. … Read moreNike business model