The chart above displays the advertising expenses of target Corporation from 2015 to 2022 in billions of US dollars. Over the last three fiscals, that is from 2020 to 2022, the company has spent $1.5 billion each year on advertising. The retail brand generated more than $109 billion in net sales in 2022, which was more than $3 billion higher compared to the previous fiscal.
Target Corporation Advertising Expenses 2005-2022
Amounts are in $millions.
| Year | Advertising Costs (billion) |
| 2022 | $1.5 |
| 2021 | $1.5 |
| 2020 | $1.5 |
| 2019 | $1.6 |
| Year | Advertising costs ($ Millions) |
| 2018 | $1,494 |
| 2017 | $ 1,457 |
| 2016 | $ 1,465 |
| 2015 | $ 1,434 |
| 2014 | $ 1,600 |
| 2013 | $ 1,548 |
| 2012 | $ 1,389 |
| 2011 | $ 1,360 |
| 2010 | $ 1,292 |
| 2009 | $ 1,167 |
| 2008 | $ 1,233 |
| 2007 | $ 1,195 |
| 2006 | $ 1,179 |
| 2005 | $ 1,028 |
| 2004 | $888 |
| 2003 | $872 |
Target Corporation spent $1.5 billion on advertising in 2020, 2021 and 2022.
Advertising costs of Target Corporation grew to $1.5 billion in 2018 from $1.46 billion in 2017.
The advertising costs of Target Corporation reached 1.5 Billion Dollars in 2017.
Target is a US retail brand, incorporated in 1902 in Minnesota. It offers its customers everyday essentials and fashionable, differentiated merchandise at discounted prices. It sells wide assortment of general merchandise and food through physical stores and digital channels.
The company announced its exit from Canada in 2014. Target generates virtually all of its revenue in the US market. (Target Annual Reports).