Sales Volume of MINI vehicles

Sales Volume of MINI Vehicles 2016-2017

The following table shows the sales volume of MINI cars from 2016-2017.

MINI sales volume 2016-17

Mini Models20172016Change in %Proportion of Mini sales volume 2017 in %
MINI Hatch (3- and 5-door)194,070198,373-2.20%52.20%
MINI Convertible33,35130,05011.00%9.00%
MINI Clubman59,57263,509– 6.2%16.00%
MINI Countryman/Paceman84,88868,30124.30%22.80%
MINI total371,881360,2333.20%100.00%

BMW owns the MINI brand of vehicles. MINI belongs to the premium small car segment. It is an iconic car promising supreme driving pleasure. BMW experienced a rise of 3% in the sales of its MINI cars. Sales of MINI grew past 3,70,000 in 2017. (Apart from MINI, BMW also own Rolls Royce.)

More about BMW:

The BMW group includes BMW AG and all of its direct and indirect subsidiaries. BMW AG is responsible for managing the entire group. Its business is divided into three main segments that include automotive, motorcycles and financial services. It is a global brand that operates more than 150 countries. All brands BMW owns focus on the premium customer segment. The company owns three of the most famous premium vehicle brands in the entire industry including BMW, Rolls Royce and Mini Cooper.

Sources:

BMW Annual Report 2017

Abhijeet Pratap

I am Abhijeet Pratap, editor of notesmatic. I am an MBA with marketing (major). Apart from writing on various topics in business management, marketing and English literature, I like to read and write about technology.